Two new HubSpot CMS themes are live on the HubSpot Marketplace today. Porchlight is a theme for real estate agents, teams and brokerages, for $399. Northline is a complete general theme for service businesses, software teams, agencies, clinics and companies with several locations, for $499. Both are one-time purchases, and both have a live demo you can click through before you buy.
Porchlight: built for showing requests, not just page views
A real estate site gets visitors who already know what they want to ask: what is for sale, where it is, what it costs each month and what their home is worth. Porchlight answers each of those on the page, and turns the answer into a lead in HubSpot.
- Search starts on the home page. The hero search sends visitors into the listings already filtered by place, home type, bedrooms and price.
- Listings people can search. Property cards with status pills, quick filter chips, a filter bar and sort.
- A map with the price on every pin. Listings sit beside a full-color map. It runs on a free OpenStreetMap map without a key, or on Google Maps with your own.
- A property page that requests the showing. A full-screen photo viewer, key facts, features, a map, a payment calculator and price history, with a sticky agent card that takes a showing request, in person or by video, through any HubSpot form.
- A valuation that hands over the address. Sellers type their address into the valuation card, and it arrives already filled in on your HubSpot form, so the listing agent can reply with a price range.
Every page is already built: listings and property pages, buy, rent, sell and valuation, neighborhood guides, agent profiles, about, contact, legal and blog, plus landing pages for a buyer consultation, an open house and a free home valuation. Listings are entries you add and edit in the page editor; there is no MLS feed to connect.
If you are planning the whole site first, our guide on how to build a real estate website on HubSpot CMS covers the pages and the lead flow.
Read the Porchlight overview or open the live demo.
Northline: every page, not just a homepage
Most themes cover the site you launch with. Northline also covers the pages you add a year later, so a new pricing page, a careers section or a changelog does not turn into a custom build.
It ships with 30 page templates and 7 landing pages: three homepages, about, team, services, product, features, pricing, comparison, integrations, partners, case studies, testimonials, portfolio, careers with a job page, events, press, a changelog, documentation, a course, a pillar guide, a resource library, a video library and FAQs. The landing pages cover lead capture, ebook downloads, free trials, waitlists and webinars.
The modules handle the parts that usually need a developer:
- Store Locator. Your locations beside a map, with search, category filters, distance, a near-me button and directions. The street map needs no API key.
- Resource Library. Search, category filters, sorting, a grid or list view, type and gated badges and a detail drawer.
- FAQ Library. Search and categories, with answers inline, in a modal or in a drawer.
- Pricing Cards and a Comparison Matrix. A monthly and yearly toggle with a featured plan, and plans side by side with a sticky header.
SEO is built into the modules that need it. The FAQ Library writes FAQPage structured data, the Resource Library lists your documents and case studies, and the Store Locator marks up each location as a local business, each with a switch to turn it off. Motion works the same way: scroll reveals, headline blur-in, counting stats and moving logo strips each have their own setting, and visitors who ask their device for reduced motion get still pages.
Read the Northline overview or open the live demo.
Set once in theme settings
Both themes follow the same rule as the rest of our catalogue: colors, fonts, sizes, spacing, corners and buttons are theme settings, and every page is built from drag-and-drop modules. Set your brand once and every template, module and landing page follows. Porchlight uses navy and coral with Plus Jakarta Sans and Inter; Northline is built around one clear blue with Funnel Display and Funnel Sans. Forms on both are HubSpot forms, so every request lands in your CRM as a contact.
Which one to pick
If you sell or rent homes, Porchlight is shaped for it: the listings, the map, the property page and the valuation are already there. If you run a service business, a software product, an agency or a clinic, or your site needs more page types than any one industry theme covers, start with Northline.
Get the themes
Porchlight is $399 and Northline is $499 on the HubSpot Marketplace. If you would rather have it set up for you, Theme + Launch is $999: we install and configure the theme and migrate your content. You can also browse all our HubSpot themes.